Dependable Creative Support for Small Business Owners

WEBSITE MAINTENANCE ~ LOGO UPDATES ~ CUSTOM GRAPHICS

Here to help with all your small business needs!

Logo Systems

  • Logomarks, icons, typography, formatting

  • Color & usage guidelines

  • Free troubleshooting for life

  • Can work off of your existing logo

Web Services

  • Visual design: typography, color guidelines, media suggestions, layout

  • Website Design & Development

  • Website Maintenance & Management

Marketing Materials

  • Logo letterhead

  • Business cards

  • Flyers, posters & signage

  • Merch & Swag

Book Covers

  • Creative direction

  • Handlettering

  • Layout design

  • Graphic Design/Illustration

Social Media Support

  • Content Strategy

  • Setting up a posting schedule

  • Custom post templates

  • Photography support

T-Shirt Graphics

  • Can get your design print ready

  • Custom designs for special events

Don’t know where to start?

Let’s schedule time to talk. Even if you don’t hire me, I love making connections and learning about people’s businesses!

Schedule a Free Consultation

Trusted by Amazing Brands from Coast to Coast

LOGO DESIGN PROCESS

My logo process is almost scientific at this point. First I do research, then experiment, then analyze the results! The research phase is so important to go slow in. I like to take my time and get to know as much about the company and the clients’ preferences as I can. Then I run experiments by combining the clients’ preferences with basic graphic design principles, visual references, and typography. Analysis is next and is also quite fun. Then I present the results to my client and depending on how they are received we usually update the constraints and run a few more experiments.

Hi! I’m Kali.

I am a brand designer but also a recovering mother of babies (they’re 2 and 5 now) and a retired math teacher. I love exploring the personality of small businesses and translating what makes them unique into color, typography, iconography, and photography. I love working with clients to implement their branding across all the digital platforms, even the ones that hate technology. At my heart, I am a creative who loves solving puzzles and forming connections with interesting people.

Have a project in mind?

Let’s do a fit check!

Disclaimer: I’ve been known to spend as much as two hours just chit chatting with potential clients. Even if we don’t end up working together, I guarantee a conversation with me will lead you somewhere unexpected.

Please fill out the form below. I’ll get back to you within 1-2 business days.

If forms aren’t your thing, feel free to shoot me an email at:

hello@kalijosephdesign.com